Author: InvestAdvocate

Incorporating Artificial Intelligence (AI) into Your Small Business Marketing Strategy with Ideas from GoDaddy

By leveraging AI, small businesses can both save time and money, while also enhancing the quality and impact of their marketing campaigns August 22, 2024/GoDaddy In today’s fast-paced digital world, one of the ways small businesses can stay competitive is by adopting innovative marketing strategies. Incorporating new technologies into marketing […]

Guinness Nigeria FY 2024: A Relapse in Recovery Due to Cost and FX Pressures

August 22, 2024/CSL Research Guinness Nigeria Plc reported a 30.5%y/y growth in revenue for the fiscal year 2024 (July–June), rising to N299.49bn from N229.44bn in FY 2023. The company’s top-line performance improved slightly q/q, up 1.9%. The y/y growth in Revenue was largely driven by a price increase of approximately […]

MTN Nigeria H1 2024: FX Volatility Erodes Earnings

August 20, 2024/CSL Research In H1 2024, MTN Nigeria saw substantial growth driven primarily by double-digit increases in both voice (+12.4% y/y to N632.38 billion) and data (+54.7% y/y to N727.33 billion), despite experiencing inflationary pressures which increased Operating Expenses significantly (+51.4% y/y to N404.63 billion). For 2024, we maintain […]